Senior Product Marketing Manager

Burnham
Job Role

The Senior Product Marketing Manager's role will be to communicate Redwood Software’s vision, market leadership, value proposition, and differentiation. This includes demonstrating our thought-leadership around connecting application performance to business outcomes. This marketer will help craft all product positioning, market messaging and collateral, and develop joint value propositions. The Senior Product Marketing Manager will support global product launches and ensure all teams are launch-ready, with the opportunity to define how we communicate our analytics strategy to the market and all necessary internal teams. 

Responsibilities
  • Spearhead content and programs that foster thought leadership in the industry, resulting in higher brand awareness
  • Synthesize business trends with solution offerings to develop compelling and differentiated product messaging, targeting key personas and industries
  • Translate value propositions into impactful sales enablement content, including pitch decks, case studies, sales sheets, videos, collateral, whitepapers and more
Skills
  • 3-5 years of product marketing experience in enterprise software (ideally SaaS)
  • Field, digital selling sales experience; enablement programs or field support a plus
  • Proven track record in developing highly effective sales presentations and collateral

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