"The philosophy of our business model is to grow without increasing assets. The Cronacle solution has supported significant growth in the business without any increase in IT headcount; this fits in totally with our business model."
Tom Ben-Joseph
Applications Systems Manager,
Marketforce
Industry
- Media
Key Challenges
- Enabling business users to run, manage and control critical customer oriented business processes without relying on IT staff
- Managing growth
The Solution
- Cronacle business process automation
- Direct integration between business user interface and Cronacle automation
Key Benefits
- Improved customer service delivery
- Increased flexibility to accommodate growth
- Reduced reliance on IT to provide core business services
Environment
- In-house developed Windows .NET and Oracle distribution and order processing applications